Each month we’ll now post a recap of the most noteworthy digital marketing & advertising news. At Ideability Marketing Group, we make it our jobs to stay ahead of constantly changing marketing technologies and up-to-date on all advertising news and research. We will read through all of the news and pick out the most relevant and time sensitive articles for our overloaded business owners. Leave the strenuous legwork to us, kick your feet up and cruise through our newsworthy highlights monthly on our blog!
August was the month of re-design in the digital marketing world with Google, Facebook and LinkedIn all getting a bit of a facelift.
Facebook rolls out mobile focused video creation tools including the Video Creation Kit, Video Cropping Tool and Animate Option for advertisements.
Mobile First Tools for Advertisers article on MarketingLand.com
New Chrome design for desktop and mobile beginning September 4th
Google Rolls Out New Chrome Design “Across All Operating Systems” article on TheVerge.com
Facebook changes business pages design based on industry, initially starting with restaurants, local services and TV shows, with future plans for custom pages in other industries as well.
Facebook is Redesigning Pages article on TheVerge.com
Facebook removes “over 5,000 ad targeting options that could have been misused to place discriminatory ads across its platform.”
Facebook to Remove Over 5,000 Ad Targeting Options article on TechCrunch.com
Instagram begins testing “Recommended Posts” feature which displays on user’s feeds after they’ve caught up with all the posts from people they follow :
Instagram to Display Recommended Posts in User Feeds article on SearchEngineJournal.com
LinkedIn to roll out new features for LinkedIn Groups including integrating Groups into the main LinkedIn website and eliminating the “moderator” role.
LinkedIn Redesigns Groups Platform article on MarketingLand.com
